Apple forced to make major cuts to Vision Pro headset production plans

An AR headset sits on a stand in a public viewing area.

Enlarge / This is Apple’s Vision Pro headset. It looks a bit like a particularly bulky pair of ski goggles, with the materials and design language of Apple’s AirPods Max headphones. (credit: Samuel Axon)

Apple has been forced to make drastic cuts to production forecasts for the mixed-reality Vision Pro headset, unveiled last month after seven years in development and hailed as its most significant product launch since the iPhone.

The complexity of the headset design and difficulties in production are behind the scaling back of targets, while plans for a more affordable version of the device have had to be pushed back, according to multiple people with direct knowledge of the manufacturing process.

Apple has already flagged that the $3,500 “spatial computing” headset device will not go on sale until “early next year,” a lengthy gap from its June 5 launch. Analysts have interpreted this as being more to do with supply chain problems than allowing developers time to create apps for the Vision Pro.

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